Ralph Lauren Launches Another Inspirational ::Romance::

Photos courtesy of Ralph Lauren

Ralph Lauren Launches Another Inspirational ::Romance::

Ralph Lauren Romance, one of Ralph Lauren’s most beloved fragrances for women, has celebrated authentic romantic moments with iconic imagery of real-life couples since its launch in 1998. Now introducing the next chapter in the Romance story; Polo player, Nacho Figueras, and wife Delfina “Delfi” Blaquier, are the latest stars of the 2011 Ralph Lauren Romance advertising campaign.

The new campaign is shot by Bruce Weber, the renowned photographer and filmmaker who has captured the timeless black and white imagery since the launch of the Romance fragrance. This is the first time a Romance campaign is portrayed in color. With stunning scenery that illustrates the fairytale lives of the couple, the advertisements exemplify the world of Mr. Ralph Lauren, renowned for his devotion to family traditions, authentic equestrian heritage and the sport of polo.

“We are so honored that Mr. Lauren chose us to represent the Romance fragrance and that he sees in us a real life happy couple, symbolic of his vision of romance,” says Nacho and Delfi.

The dreamy image of the couple kissing while riding majestic white horses portrays passion and intensity. The open field depicts timelessness and a moment of escape for the couple. Delfi dressed in a beautiful flowing silver gown with her long blond hair let loose exudes a free spirited natural femininity and effortless elegance.

The new campaign was shot on location in Buenos Aires, Argentina at “La Concepion” estate, home of Delfi’s grandparents. Delfi spent many of her early years in the enchanting locale where she would ride horses, watch polo matches, and spend time with Nacho during their courting days. The site later became the location for their wedding; Nacho and Delfi married on the steps of a charming stone chapel on the estate with family and close friends as witness.

Delfi reveals that she is a hopeless romantic and remembers fondly the early days Nacho courted her, “Nacho would invite me to go riding with him and we would enjoy being in the outdoors with the sun shining and just being together with our horses, it was so magical, we would lose all concept of space and time. It’s amazing that Bruce Weber was able to capture our happiness …our true romance for the new ad campaign.”

RALPH LAUREN ROMANCE

Ralph Lauren Romance was created by Master Perfumer, Harry Fremont. Asked about Romance’s popularity 13 years after the launch, he reflects, “I knew immediately that Ralph Lauren Romance would be adored by women who embrace passion and emotion. The Romance Fragrance transcends time and trends, and embodies the elegant and magical world of the Ralph Lauren.”

Ralph Lauren Romance is a Fresh Sparkling Floral, featuring the sensual essence of velvety woods, extravagant florals and seductive musk. This soft, sexy scent has potent romantic appeal.

See the commercial by clicking here —> Ralph Lauren Romance

Aaaaand get the behind the scenes footage!